Eco-friendly skin care is becoming increasingly common, allowing beauty lovers to stay radiant while caring for the environment. However, in some cases, companies are simply “greening.” If you want to support a truly eco-friendly skincare company, look for these green logos.
1. Sustainable shipping
While ordering online is convenient, expedited shipping can come with undue consequences. One study found that rapid shipping will increase CO2 emissions by up to 15% by 2021, so look for businesses to work with environmentally friendly carriers.
2. Clean raw materials
Another green sign of eco-friendly skincare is clean ingredients. Ingredients like parabens and other synthetics can be harmful to your skin and health. They can also be difficult to obtain, requiring mining processes that can be damaging to the environment. It is better to choose natural ingredients as they are relatively renewable.
They can also benefit your skin because they contain fewer toxins. However, like any skin care product, it’s best to patch test before purchasing.
3. Thoughtful use of materials
In addition to the ingredients used, the materials are also very important to pay attention to. Some companies use the cheapest materials and processes, even if they harm the planet.
For example, traditional masks often contain plastic that pollutes the environment. Switching to cotton and other natural resources can minimize waste in the long run.
4. Certification mark
The certification symbol is one of the easiest things to notice on eco-friendly skin care packaging. These visible indicators let consumers know what the product is composed and made of. Here are some examples:
- USDA Organic: The USDA reviews whether a product is formulated with organic ingredients before affixing this seal to a company and its products. The certification process is thorough, so you can rely on its trustworthiness.
- Leaping Bunny: The Leaping Bunny Project is an internationally recognized symbol that shows brands use no animal testing when creating their products. Some put it on packaging and components.
- PETA: The PETA bunny is also a valid certification mark for more American products. Similar to Leaping Bunny, it states that no animal testing was done. It also verifies the vegan formula.
- Möbius strip: The Möbius strip is another popular symbol that features three arrows forming a ring. It shows that the packaging is recyclable, so you can take it to a recycling center or reuse it as is, rather than throwing it away.
5. Minimize packaging
The personal care and beauty industry produces more than 120 billion packages each year. The vast majority are made of plastic and can end up in oceans and landfills.
Using less material is an ideal way to reduce potential contamination. Another solution is to use biodegradable packaging such as recycled cardboard or bioplastic. In addition to reducing waste, it also has faster failure times.
6. Transparency
Simple things like a visible ingredient list and educational content about environmentally friendly manufacturing practices can make customers feel confident about their purchase. It would also be ideal if these manufacturers fulfilled their corporate social responsibilities through environmental protection programs.
About one in five U.S. consumers would trust an organization that supports a cause they care about. Projects such as tree planting, conservation or animal rehabilitation are testament to their admirable dedication.
Become an environmentally conscious skincare shopper
Being an eco-friendly skincare shopper requires taking the time to research and fact-check. These extra efforts ensure you’re voting for the right cause with your money. Plus, you’ll find some great brands that are great for your skin, all of which you can enjoy guilt-free!
