Elon Musk’s X is stuck.
X (formerly known as Twitter) has experienced stagnant user growth since Musk acquired the company. According to a new report Financial TimesAs of the second quarter of 2024, X had approximately 251 daily active users globally.
Compared to the same period last year, users on X increased by only 1.6%.
Before Musk took over the company in October 2022, the social media platform then known as Twitter was experiencing double-digit growth, adding tens of millions of new users year after year.
In comparison, Musk’s X added just over 4 million users from the second quarter of 2023 to the second quarter of 2024.
Musk X’s stalled growth is worse than it looks
According to Mashable itself, the quarterly breakdown of X’s meager daily active user growth actually had a positive impact on the platform’s reality previous reports.
Mix and match speed of light
X has not publicly shared daily active user numbers since Musk took the company private. However, shortly after Musk purchased the company, Twitter’s then-new owners were quite open to the growth of X’s user base — seemingly buoyed by users signing up to see what he was up to.
Tweet may have been deleted
In late November 2022, Musk shared a chart Data shows that since he acquired the company, Twitter at that time added about 5 million daily active users in a month. The weekly breakdown shows that as of October 23, the last week before Musk took over Twitter, the social media platform had 254.5 million daily active users. According to Musk’s chart, as of November 20, the platform had 259.4 million daily active users.
According to the chart, the company’s global daily active users in the second quarter of 2024 were 251 million, effectively returning to levels seen on October 16, 2022, before Musk acquired the company on October 28.
As of September 2023, X is claim The company has 245 million daily active users, a number announced only after CEO Linda Yaccarino publicly stated at a conference that the platform has 225 million daily active users.
According to X, its daily active user statistics will not be shared this time Financial Times. The company simply disputed the media reports and claimed that in fact “monthly users increased significantly in the United States and the United Kingdom from August last year to June this year.” However, X will not provide Financial Times with any data.
Tuesday @XData (X official “Data on X” account) release Some platform statistics seem to be correct Financial Times Report. This account shares metrics such as Daily User Seconds and Daily Video Views statistics. But it still didn’t provide any daily active user statistics – a common metric in the industry to measure growth – to refute the report’s claims.
Based on the latest data we have, Elon Musk’s X appears to have lost the number of daily active users it gained post-acquisition and is back to Musk’s pre-2022 user numbers.
