weight/maximum and real estate interior are expanding their partnership. The two companies announced the expansion plans at the RE/MAX Broker Owners Conference on Tuesday.
The expanded partnership will bring Bold footprints The platform is available to all RE/MAX owned brokerage firms in the United States and Canada.
The strategic partnership between Inside Real Estate and RE/MAX began in 2022 with the first launch of MAX/Tech powered by kvCORE for agents and teams. RE/MAX said it is adding brokerage capabilities to the MAX/Tech platform to assist agents and broker owners by creating coordination between front- and back-office personnel.
“RE/MAX has taken a bold step to enhance its brand offerings to include the industry’s first seamless front- and back-office suite,” said Alissa Harper, director of strategic sales at Inside Real Estate, in a statement. “These combined solutions address The solution will help enhance their consumer experience, unlock opportunities to increase agent productivity, and improve franchisee efficiency.”
The platform’s capabilities include AI-driven workflow tools and actionable business insights that RE/MAX believes will increase agent productivity, streamline operations and deliver a superior customer experience.
“RE/MAX’s U.S. and Canadian locations are already equipped with the most proven productivity platform in the industry, and now it reaches new heights,” Joe Skousen, CEO of Inside Real Estate, said in a statement.
“With BoldTrail’s unparalleled capabilities, coupled with the now added back-office suite, the need for an end-to-end mobile solution is solved. Business owners will have deep visibility into their entire value chain, agents will be better equipped to generate leads and close deals, and then Taiwanese employees can achieve higher efficiency by conducting transactions quickly and accurately.
Tools included in this expanded partnership include BoldTrail BackOffice, a solution for managing agent onboarding, transactions, compliance and commissions; BoldTrail Recruit, a suite of tools for attracting and retaining top talent and leveraging data and insights to improve agent productivity; CORE Home, a mobile app designed to centralize home ownership relationships and maximize customer engagement and repeat business; Folio, an AI-powered solution for organizing email and transactions.
“This is the end-to-end platform our broker/owners have been looking for,” RE/MAX President Amy Lessinger said in a statement. “This expanded strategic partnership represents our commitment to serving RE/MAX A major milestone in Affiliates’ commitment to delivering industry-leading technology to drive productivity and growth, ultimately enhancing the service and value they deliver to consumers.”
According to the joint statement, the BoldTrail BackOffice Suite will be rolled out starting in the fourth quarter of 2024.
