Apple’s Worldwide Developers Conference is about to be held, and people’s expectations are obvious. This will be a key event for the Cupertino-based tech giant as it is expected to unveil plans to integrate generative artificial intelligence into iOS.
Apple’s WWDC invitations have arrived. Here’s how to tune it.
Unlike the hardware events that usually take place in the fall, WWDC is centered around Apple’s software ecosystem. However, past surprises like the Vision Pro remind us to stay tuned for potential surprise announcements.
Here’s what we can expect:
Artificial intelligence takes center stage
As artificial intelligence continues to dominate headlines in the tech industry, Apple is expected to make significant progress in this area. According to Bloomberg’s Mark Gurman, Apple is working with OpenAI to integrate ChatGPT into iOS 18. compete.
While Apple is not yet ready to release its own artificial intelligence chatbot, it is in discussions with Google to integrate its Gemini artificial intelligence assistant into the iPhone. Siri is also expected to get a major upgrade, using Apple’s large language model to perform more specific tasks within apps, such as opening files and sending emails. However, these Siri enhancements may be rolled out in early 2025.
Mix and match speed of light
For iOS 18, Apple is expected to introduce AI features that enhance user experience. According to Bloomberg, expected features include:
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Voice memo transcription: Artificial Intelligence-driven transcription for quick and easy processing of voice memos.
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Faster search: Enhanced search capabilities powered by artificial intelligence.
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Conversational Siri: Improved Siri to make interactions more natural and intuitive.
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Wisdom review: Artificial intelligence summaries of news reports, documents and announcements.
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Custom emoticons: Instantly create emoticons based on text content.
RCS messaging
In addition to artificial intelligence, Apple may also talk about its move to adopt rich communication services (RCS). Apple will replace SMS with RCS, providing iMessage-like features such as typing indicators, high-resolution media sharing and end-to-end encryption.
The shift will improve cross-platform messaging, especially between iPhones and Android devices, although it’s unclear whether the green bubble problem will persist.
The adoption of RCS is particularly timely as Apple faces an antitrust lawsuit from the Department of Justice. The lawsuit claims that Apple is destroying competition by not making iMessage available on Android. Highlighting the adoption of RCS at WWDC would demonstrate Apple’s efforts to address these issues and bridge the messaging gap.
macOS 15 and hardware expectations
macOS 15 will reflect many iOS updates, including changes to Apple Music, Notes, and productivity apps. The calculator app is also expected to receive major revisions, including annotation integration and improved unit conversions.
On the hardware front, no major announcements are expected this year following last year’s hardware-focused WWDC. Processor advancements are a staple of WWDC, and this year is no exception. However, bringing M3 or M4 chips into desktop systems may be on the agenda.
The upcoming iPhone A18 chip is expected to feature improved AI performance, in line with the new M4 chip in the latest iPad Pro models.
