RentSpree distributes its product to enable residential agents to work with clients who are not yet ready to buy, and provides them with software benefits to offer services to investor clients or use within their own rental portfolios.
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The Houston Association of Realtors (HAR) is the latest MLS to offer its members RentSpree’s software to help sales agents work with tenants. This is the third such partnership announced by the creators of ApplyLink in as many weeks.
The partnership was announced in a press release on May 23. HAR is the second largest MLS in the Lone Star State, with 48,000 members and a reputation for pursuing innovation in the field. It is also the eighth-largest professional soccer league in the United States, according to the release.
RentSpree distributes its product to enable residential agents to work with clients who are not yet ready to buy, and provides them with software benefits to offer services to investor clients or use within their own rental portfolios.
Mario Arriaga, president of HAR MLS, said in a statement that with the rental market being so competitive, it is even more important to ensure a smooth leasing process.
“This partnership provides our subscribers with the technology they need to find qualified tenants quickly and efficiently, while providing tenants with a seamless and secure application experience,” Arriaga said.
According to HAR rental data, rents for single-family homes in the Houston area have increased by more than 27%. There are currently 5,403 rental units.
“The number of rental listings also increased 3.8% to a total of 3,762 units, and the average rental price increased 3.1% to $2,285,” the release said.
RentSpree’s ApplyLink is a portal for engaging rental applicants and tracking their progress throughout the occupancy cycle, assisting agents with screening and communicating with all parties, and generally reducing many of the key tasks centered around finding and securing tenants business tasks. It also integrates directly with any existing tools that HAR members may use to support operations.
RentSpree announced partnerships with REColorado and UtahRealEstate.com in May. The HAR partnership brings the number of MLS providers to more than 60.
“Partnering with HAR is significant for us as it helps expand our services in the key rental market of Texas,” RentSpree CEO and co-founder Michael Lucarelli said in a statement. “Our The integration not only streamlines the leasing process for HAR members, but also plays an important role in improving efficiency for agents, applicants and property owners in these key areas.”
For more than two decades, HAR has focused on sharing real estate market data and listings with market consumers. Back in 2013, Inman reported: “HAR.com, the consumer-facing listing portal operated by the Houston Association of Realtors since 1997, has generated 4.7 million leads for HAR members and facilitated 100 10,000 home sales valued at $190 billion.
HAR still publishes a detailed list of monthly and annual website and app statistics, available here.
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