PETA is one of the most vocal, if not the most vocal, opponents of humans adopting a carnivorous or even omnivorous diet.
Part of PETA’s activist campaign is a full-scale social media attack, usually following one of two strategies:
1. “Look how cool it is to eat leaves/roots/bugs.”
2. An all-out attack on your conscience and emotions.
The latest example of the second tactic emerged on Tuesday, with the nonprofit’s social media posts attacking International Sushi Day on June 18.
“He’s not your cup of tea,” the post said.
It is accompanied by an image of a sad cartoon crab contemplating a sushi roll.
“Please, don’t make me die for your sushi,” the crab seemed to be saying or thinking.
You can take a look at your own X post below and see if it tugs at your heartstrings:
He doesn’t belong on your plate. #internationalsushiday pic.twitter.com/LzdvZOJ5fU
— Map (@map) June 18, 2024
The emotional appeal is obvious: Please don’t eat this sentient, lovable, caring crab.
However, if the community caption on PETAX’s post is anything to go by, the call fell on deaf ears.
To be fair, PETA’s point is that the first part of the community note is a bit semantic – although that doesn’t mean it’s any less valid as a critique.
“Most crabmeat is an imitation of crab meat, a white fish designed to look like a crab called carni,” the post said, with a link to the recipe.
(The author grew up in a sushi restaurant and can independently confirm that the vast majority of “crabs” in sushi are just modified fish.)
But the second part of the community note makes even more shocking accusations.
“In addition, PETA illegally used the font ‘SF Pro’, which is specifically licensed to Apple and Apple app developers,” the statement said.
The description comes with a link to Apple’s official page showcasing the “SF Pro” font.
Being dunked on social media hasn’t stopped PETA from continuing to try to control how people eat.
Lucky for us, turkeys will never do this to us—and you don’t have to do it to them.
art creator @freebison pic.twitter.com/StSJlbxgte
— Map (@map) November 22, 2023
The group came under scrutiny last Thanksgiving for trying to inflame people’s emotions by falsely claiming turkeys don’t eat meat.
This article originally appeared in Western Daily News.
