US performing rights organization BMI has announced two new members to its leadership team following its transition to a for-profit business model and sale to New Mountain Capital and other investors in 2022.
Tom KershawAn experienced Internet and mobile communications executive will serve as BMI’s chief technology officer, while Justin LordThe strategic management and growth veteran will join the newly created chief transformation officer position, BMI said in a statement on Monday (July 8).
Both of them will Mike O’NeillBMI President and CEO.
As technology officer, Kershaw will take over as chief information officer Mike Westwho recently announced his retirement from the company.
Kershaw previously co-founded Pre-bid websitean open source software organization, recently joined BMI from the global travel retail platform travel port. BMI said he has more than 20 years of experience in mobile application development, advertising and marketing systems, and data science, having worked in technology markets of varying size and geographic complexity.
“Tom’s background and track record of driving digital transformation, coupled with his passion for innovation and experience working with large-scale data, position him well to lead significant technology advancements and modernization at BMI,” said O’Neill.
“This includes our efforts to manage the opportunities and challenges of artificial intelligence and create new ways for affiliates and licensing partners to enhance their BMI experience through technology.”
“Tom’s background and track record of driving digital transformation, coupled with his passion for innovation and experience working with large-scale data, position him well to lead significant technology advancements and modernization at BMI.”
Mike O’Neill, BMI
Meanwhile, Rohde joins BMI Explore technology, a private equity-owned global SaaS and payments group, where he served as Chief Revenue Officer and Chief Transformation Officer. Lord is responsible for revenue growth, profit improvement and strategic initiatives across all business units.
His previous experience includes leading product development and growth strategy Integrated American Corporation and management and strategy consulting Bain & Company.
BMI said Rohde has “extensive experience” in process improvement, sales productivity, product development and global business management.
“Justin brings extensive experience in driving business growth by combining strategic vision with practical implementation,” O’Neill said.
“Not only will he help us improve our processes and programs, he will also lead our efforts to secure new revenue streams for our affiliates. Now is absolutely the right time for our company to add the Chief Transformation Officer position as we continue to accelerate Our plans to maximize royalties and improve our service to the creative community.
“Now is absolutely the right time for our company to add the Chief Transformation Officer position as we continue to accelerate our plans to maximize royalties and improve our service to the creative community.”
Mike O’Neill, BMI
After about eight years as a non-profit entity, BMI charges a blanket licensing fee to businesses that use more than 10 tracks. 22 million Musical Works – Shifting to a for-profit business model in 2022.
PRO recently completed its sale to a shareholder group led by: New Mountain Capital. This resulted in huge payouts for BMI’s former shareholders, which included a number of US broadcasters.
To ease concerns about moving to a for-profit model and selling to private equity firms, BMI paid US$100 million Its Affiliates, namely Songwriters and Publishers.
Today, PRO is focused on improving profitability through improved technology utilization and maximizing royalties.
“Tom and Justin bring a wealth of experience and leadership skills that enable us to enhance and increase the value we provide to songwriters, composers and publishers,” O’Neill said.
“Working with our team, they will play an important role as we execute key elements of our strategic growth plan, continue to expand distribution, advance our technology and customer service, and find new revenue streams for our affiliates.”global music business
