Warner Music Group’s recorded music business is changing.
The major music company has confirmed its global CEO of recorded music, Max Lusadawill leave WMG.
Losada After eight successful years in the role and 20 years with WMG, he will resign from Warner at the end of the company’s current financial year (September 30). Losada Will continue to serve as a consultant to WMG until January 31, 2025.
In a global reorganization of Warner’s corporate structure, Elliot GrangeFounder of 10K Projects, soon to be CEO atlantic music groupIt is home to Atlantic Records and 300 Elektra Entertainment. The change will take effect on October 1.
WMG acquired 51% 10K Projects shares held last year $102 Millions of deals. After that acquisition, Grainge, the son of Universal Music Group boss Sir Lucian Grange – Join WMG’s global leadership team.
working side by side grunge in new Atlantic Music Group (AMG) The settings for WMG will be Julie GreenwaldToday, he was appointed Chairman of AMG under the new structure.
greenwald Will report to the Chief Executive Officer of Warner Music Group, Robert Kinkel, in her new role.
Warner’s U.S. recorded music business will henceforth be divided into two label groups.
atlantic music groupoperated by Elliot Grange As CEO, the company will house Atlantic Records, 300 Elektra Entertainment and 10K Projects. AMG will continue to benefit from the creative expertise of A&R legends Craig Kalman“, WMG said in a media release.
On the west coast, Warner Recordsrecently in Tom Corson and Aaron Bay-Schuckwill now include oversight of Warner Music Nashville as well as Nonesuch and Reprise.
WMG said a major part of the new company’s restructuring is to create a “flatter structure” for Warner’s former U.S. recording business around the world.
Under this new structure, WMG’s role will no longer be Recorded Music CEO (Losada’s current location) nor President, International Recorded Music.
WMG’s recorded music regional and department heads will now report directly to Robert Kinkel. Changes include:
- Europe, the Middle East, and Africa (EMEA) will be overseen by experienced senior executives Simon Robson. The UK and Ireland group will now become part of the European business;
- Latin America (LATAM), including WM Latina, will continue to be Alexander DukeSince joining WMG in 2021, he has had a huge impact on the region.
- Asia Pacific (APAC): A leader will be appointed to a newly created position with responsibility for overseeing the entire Asia Pacific region.
At the same time, WMG department heads will be responsible for distribution (via ADA), global catalog, marketing and WMX (including sales and direct to fans) All directly to Robert Kinkel From October 1st.
Robert Kinkel Said: “On behalf of everyone at WMG, I would like to thank Max for his extraordinary achievements over the past two decades. Max is a true champion of artists who has created a culture that puts art first and amplifies our I am grateful that he will help ensure a smooth transition.
Add to KenlElliot An outstanding addition to the WMG leadership team with a unique approach to artist development.
“We have an amazing group of creative leaders and I look forward to working more closely with them to drive the company’s next phase of creative excellence, commercial transformation and revenue growth. In an era where global culture is moving at the speed of light, we are doubling down on our efforts Cultivating great artists and a diverse music scene where our talent and teams can make the biggest impact.
Max Lusada Said: “Over the past two decades, we have created something special together at Warner: a music company built for artists, where original voices are championed, their creativity is respected and protected, and superstars are ignited. career.
“I am proud to have developed a world-class team who share the same vision and whose drive and energy have resulted in new labels, rebuilt iconic brands, expanded our global network and pioneered new The fan experience. The music industry is always evolving and now is my time to create something new. I will help the team through this transition and I have no doubt they will continue to develop artists who touch the world.
Julie Greenwald Said: “My entire career has been about developing The Baby Band into professional artists and helping our amazing people change culture in unexpected ways. So much time has passed since I stepped through the doors of Atlantic and began redesigning this iconic brand. Twenty years.
“I couldn’t have done this without the deep passion and dedication of my incredible team and our incredible artists, who create music that inspires and moves people around the world. Finally, I want to welcome Elliott; I look forward to working with him to continue to put our artists and their music at the heart of the company.
Elliot Grange Said: “It will be a huge honor to join such a storied label group, work with its iconic artists, and build on the extraordinary achievements of Julie and Craig – who are leading Atlantic Records’ The second golden age.
“I’m excited to partner with the talented team at Atlantic Music Group to take artists and brands into new territories and continue to cultivate 10K’s artists and their unique spirit. Together we will develop powerful opportunities for the creative community and cultivate A new generation of superstars. At the same time, I want to thank Max for trusting me and Robert for trusting me with this great responsibility.
Today’s news comes six months after Warner Music Group announced it would lay off 600 employees worldwide by the end of September 2024, accounting for approximately 10% of its global workforce.
Warner said most of the layoffs will be related to closing or selling its “owned and operated” media properties.
These media platforms include HipHopDX and UPROXX, both of which were sold to a group led by UPROXX founder Jarret Myer in April.global music business